Manager ? Take-to-Market, Small Business Marketing BELL Logo ...

Manager ? Take-to-Market, Small Business Marketing

Bell Canada is a leading provider of a full range of communications services, including Internet access, local and long-distance telephone services and Value Added Services including security, data back-up and Microsoft Office 365. The dedication of our people combined with our leading edge and emerging technologies deliver solutions to meet the growing communication needs of our customers. We are looking for people with strong leadership. interpersonal skills, innovative thinking and the ability to learn quickly and adapt rapidly to change. You will join the team having already proved yourself as proficient in these areas ? and will find that the opportunities to build and grow the business through challenging, results-oriented work and provide you with the opportunity to expand your skill set and expertise.

Job Summary:
The Manager ? Take-to-Market will focus on developing programs and driving performance in the Start-up segment as well as increase market penetration in our Fibre optic footprint.

Job Responsibilities:
? Producing, executing and monitor performance of quarterly marketing plans.
? Develop and implement marketing campaigns in support of our operating plan objectives.
? Identify and pursue new opportunities for Acquisition, within our fibre footprint and in the Start Up segment (new business).
? Work closely with key stakeholders including our Sales, Marketing Communication, Legal, Finance and Business Intelligence teams to collectively drive results
? Undertake market research and industry intelligence to accurately size revenue potential for marketing programs
? Proactively analyze the competitive landscape and ensure Bell?s positioning is clearly articulated and understood by sales teams.
? Manage the performance of programs relative to targets and produce action plans, when required.
? Work with Product team to develop value propositions, sales tools and collateral

Skills and Competencies
? Experience in Marketing and Strategic Planning
? Strong interpersonal and negotiation skills, ability to influence management at all levels including senior executive levels
? Excellent communication, leadership, presentation, interpersonal and analytical skills
? Demonstrated knowledge of marketing across all media types including but not limited to direct mail, email, internet, social media, mobile, etc
? Proven track record for successful marketing and communication campaigns that drive revenue
? Excellent oral, written and presentation skills (French an asset)
? Strong financial and business acumen
? Establish & maintain effective relationships with cross-functional teams, and colleagues
? Excellent time management and organizational skills
? Ability to manage a team, motivate and deliver productivity
? Adaptable and able to work in a fast paced environment
? Have a passion for success and be results oriented
? Bring fun and excitement into the workplace

Experience/Education/Language Skills required:
? Minimum 5+ years marketing experience, preferably in Telecommunications industry.
? Business or Marketing degree, preferably at the graduate level.
? English and French bilingualism considered a valuable asset.

Additional information:
Position Type: Management (CP2)
Company name: Bell Business Markets
Resource person?s name: Eleanor Hynes
Date Candidate Required: Asap
Application Deadline: November 2, 2012
Job Location: Mississauga, ON or Montreal, QC, or Ottawa, ON
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Source: http://datamart.org/2012/10/23/manager-take-to-market-small-business-marketing-bell-logo-montreal-qc-canada-mississauga-on-canada-ottawa-on-canada/

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